A Case for Design Anthropology for Creating Human-Centered AI

https://culanth.org/fieldsights/a-case-for-design-anthropology-for-creating-human-centered-ai

This article focuses on the application of Anthropology in AI-related product development. A large part of this article is dedicated to explaining the issues with consumer research tactics. The author points out how the lack of AI literacy makes research tactics like interviews, focus groups, and surveys unusable. For example, it does not do you much good to ask a person if they want a steering wheel in their self-driving car because the idea of a self-driving car is vague enough that it can vary greatly from person to person. Instead, the author especially recommends a more prototype-oriented consumer research process. This means using simulations and prototypes to induce more realistic reactions to your AI product.

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